Reba's winter sale is now on!!!Come on in and grab yourself a bargain!or visit us online at www.rebaboutique.co.uk if you dont want to step out into the busy highstreets.

and dont forget to have a Happy New Year from all the Reba girls :)

Vintage me!

Old is the new new! Vintage is back and on the silver screen with hit Television shows such as PanAm and Boardwalk Empire. So we’re using that as our inspiration this winter to go all vintage chic.
Every girl knows the the right handbag can make an outfit and these vintage lovelies will do just that. We’ve got a new selection of Monica Boxley leather bags in various colours just in, and our Lie down I think I love you bags are a treat with their vintage scarf detailing (yes, that’s really the name of the company – we don’t make this up you know !) So get inspired and go back into time with all our great gifts from ornate photo frames and jewellery holders to 'hand made home' books.

Thang tho is our newest product to reach our shelves…They are beautiful pure handmade flower candles, scented with the local fragrances of the untouched nature of Thailands countryside. A perfect gift at anytime of the year and any occasion.

Christmas Gift Wrapping

We thought it might be a good time to remind you all that we can wrap all your purchases (from us :) We have a beautiful gift wrapping service - ideal for guys, yes, that man-wrapping is really not necessary - impress the ladies in your life this Christmas !

For ladies in a hurry, simply choose your gifts and leave it with us, in five minutes your gift will be a treat for your eyes (and save you lots of time that you can spend relaxing)

Oh and did we mention that its a FREE service ! Yes, we know there's not much for free these days, but since we're an independent store we get to make our own rules and the boss says its free !

We also giftwrap anything thats on our website... just fill out the box on checkout - and yes we have had to giftwrap some pretty funny items over the years - but what the heck, thats all part of the fun !

Happy Christmas everyone !

Fashion know how....

Eternally fashionable, scarves are the most versatile and hottest accessories this season. With our wide variety of fabrics, shapes and sizes, you can make ‘the scarf’ perfect for all occasions. There are many ways to feature the scarf in every day wear by using an array of tying techniques, and us Reba girls are willing to share with you our top 5 scarf wearing secrets.

The Ascot:
Easy and classic, this knot is versatile with any outfit. A scarf with a bit of lace adds extra detail to your outfit and looks perfect against plain clothes.

The European Loop:
Sophisticated yet effortless this is the perfect casual knot, works well for work attire or with your favourite autumn jacket. Bright colours are hot right now and a frilled edging gives this knot extra body.

The bow:
Elegant and girlie, this knot adds statement! Winter coats can cover your fashion identity, so wear this look over a coat to show off your style on the outside.
Double prints work well with the bow.

Colour Clash:
Bright colours are so a la mode, so why not combine two? Block colours are in this season and this look screams personality.

Double layers:
Double up for twice the glamour this season. Not only is it a top tip to keep you snug, but will keep you bang on trend! This works well with thin scarves. A delicate trim adds charm and elegance.

Maggie & Me

Fab new clothes have arrived in store from the wonderful Maggie and Me! As seen on T.O.W.I.E! If it's good enough for Minnies boutique it's good enough for Reba Boutique :) Come and check out the range on www.rebaboutique.co.uk.

Treat or Treat??

Happy Halloween weekend!!! Reba has treats and treats for you this halloween! To celebrate this spooky occasion we're offering you a chance to dip into our couldron of treats for either a discount voucher of up to 30% off or an instant prize! Simply spend £20 or ore in a single transaction to have a go! This weekend only. Come and give it a go!

Our leaves look great !

We're lucky enough to live in a place with plenty of beautiful trees, and they look so colourful and lovely at this time of year that we thought we'd celebrate our Blowing in the Wind collection a little with some pictures of it up on the Catwalk recently...

We have 6 styles of leaves and now we have seven different finishes - Rose Gold is the new finish on the block ! We have chains at almost every size and colour and length so you can decide how you want to wear your leaf and we think you'll agree they look fabulous !

So here's to all things autumnal, hot chocolate, snuggly scarves, misty fields in the morning and of course our Blowing in the Wind leaves....

Lily Flame Candles

Lily Flame is a unique candle company with their products lovingly made by hand in the heart of the Somerset countryside.
Founded in 1997, an ensemble of sumptuous scents, eye-catching designs, and highest quality of ingredients. Lily Flame is established as the UK’s favourite scented candle manufacturer and prides themselves on the superb quality of their candles, which burn for 35 hours each, and fragrance beautifully. With an array of candles and chose from, Lily Flame will brighten any room!
Check out our beautiful Christmas collection that will have your noses smelling the wonders that make Christmas so special, from cinnamon, cloves and frosted berry fragrances sit back and relax to the wonderful smells that bring back so many festive memories.

Ashleigh & Burwood is here!!

Ashleigh & Burwood are a specialist home fragrance company; formed in London in 1993. They design and produce contemporary and classic home fragrance products to beautify and to enhance home ambience.

All the Ashleigh & Burwood products are created by their in-house team of designers and their unique design in function enables the air to be purified before perfuming it. This special feature is created by capturing and destroying the molecules that carry bad odours. The mixing of air and the movement from convection ensures that odours are destroyed as well as airborne microorganisms.
This unique answer to natural freshness is created from a mix of components that work together to compose a flameless oil burner that can last over 700 hours.
The amazing quality of the Ashleigh and Burwood lamps ensures you have a long lasting, beautifully fragranced home without the nasty chemicals.

Let your individuality shine

Brrrrr the colder days are coming and so are the Autumn/Winter fashion trends. Use layers to keep your temperature under control and your style up to date. The best thing about the cold winter season is that no matter your age or style everyone can buy a new fashionable scarf and add some flair to their existing wardrobe. Lace, knit, chiffon, anything goes this season in the world of our favourite accessory. Why not try wearing multiple block coloured scarves at once, fixed in place with your finest brooch showcasing your own style and a unique twist on this accessible trend.

Nikki McWilliams Cookie Cushion

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Reba BoutiqueCheck out our new Nikki McWilliams cookie cushions...... You can now snuggle up with one of your favourite treats whether its a Custard cream or a Malted milk !!

Very Beryl Jewellery!!

If you’re looking for unusual necklaces - we have oodles of unique design choice. Very Beryl jewellery is handmade for fashion followers looking for a bit of “kitsch-meets-beautiful”.

In the early months of 2010 Cheryl Barnes creator of Very Beryl tipped into overload and left her job in pursuit of creating her own creative jewellery. The result was an adventure into the unknown with all the usual peaks and troughs. The end product is this quirky yet elegant jewellery brand heavily influenced by British eccentricity and set to be the next cult classic.


Very Beryl will attract those who are fashion forward with their own sense of style. If you like vintage, off-beat and beautifully executed jewellery.

Traffic people!

With its usual nod to eras past Traffic People has indulged in floating silks for the girl who longs for old time glamour parties and romantic strolls on the beach.

Traffic People are an on-trend brand, constantly rolling out seasonal collections of clothing and accessories. Mixing modern graphics, simple shapes and a large helping of glamour, Traffic People clothing and accessories are certainly designed to turn heads.
We just love their Autumn/Winter 2011 collection; especially their take on these classic blazers. A ‘must have’ for any wardrobe.

Reba is very pleased to announce that the beautiful jewellery collection from Demoda is back on our shelves!Flower earrings and rings in a range of bright colours to suit all, along with eclectic vintage cameo's and pocket watch pendants!From £4.50- £14 you can treat a friend AND yourself too at that price!limited stock available so come in quick and remember-BUY WHEN YOU SEE!!!!

Glamorous

Us Reba girls are loving all the new Glamorous clothing. The playsuits are to die for! The vintage lace dresses in a red, black and teal are simply gorgeous. We have spent our lunch break trying them all on!!! We are in love :) Get in quick ladies, you wont be disappointed !!

Kate Hamilton-Hunter

Our new Beautiful jewellery range is designed by Kate and handmade in her studio on the North Wales coast.
Kate’s first jewellery designs were fashioned from old patterned tins. Her Collections are now created from a magpie selection of metals, which include silver, aluminium and brass, along with her treasured biscuit, sweet and toffee tins. Conservation of the past and consideration for the future is at the heart of Kate’s work. Recycled materials are used in the creation and packaging of all the jewellery.
Reba just loves the history and uniqueness behind this brand, so we just had to get them in. Their ever-so-popular hearts collection is to die for, it is all made from modern biscuit and sweetie tins, all rescued after the biscuits have been enjoyed. Yum Yum. We only have one of each design in at present so buy it now or regret it later

Lego Jewellery

If you like your jewellery big, bold, colourful and eco-chic then check our our new SWANK collection.....
The quirky Lego jewellery is created from old 80s toys and it’s a strange yet fabulous mix (if you actually had lego or your brother did, then you’ll know what we mean) . Each piece is handmade from used materials, so they’re all slightly different, which is what makes Swank jewellery unique.
There are some fabulous new lego men designs, say hello to Sailor man, Geisha girl and Stormtrooper !!!
As part of the ethos of Swank, all the jewellery is handmade in the UK and all the components are sourced from the UK too. Swank is stocked in lovely boutiques like ours around the world, while its designed and handmade in Leeds by Becky the designer, who likes to think of herself as a Pat Butcher for the new millennium ! A pied piper of enormous earrings, traveling through the land gathering troops wherever she goes!
If you’re a girl who likes to stand out and isn’t afraid of bright colours, then you’ve come to the right place!

Coming soon!!!

Well it's soon to be pay day and my money seems to be mentally spent already on all the exciting new stock coming to Reba in August. Nica handbags are set to make their return, with 1940's vintage style this is definitely my cup of tea!
Also with half term already here (can you believe how time fly's!) we have funky and unusual jewellery making it's way to our shelves to suit all ages.
If that isn't enough we have the Lego Men jewellery marching their way back to us in all new designs for autumn/winter.
Keep your eyes peeled for updates on delivery dates.

Handbag Heaven

Gorgeous new handbags have just arrived in store.
This season its all about discreet styling. With pretty flowery details, slouchy shapes and cutequirky clutches.
Its feeling quite 70’s on the handbag front, with the surface textures of our handbag collection giving an elegant but relaxed feel. The earthy tones echo natural hues, while thevibrant splashes of colour start the summer off with pzazz !
Our personal favourite is the large purple faux leather woven handbag (also available in grey, brown and black) This bag will be the perfect handbag trans season as purple is sure to be a winter fashion favourite too….

Purses have arrived!

They’ve arrived!!!
New purses from Disaster designs, plus a few of our classic sell-outs!
Forget boring purses, we have the crème-de-la-crème of all purses right here at Reba.
Whether you love vintage style or charming kitsch designs we have your handbags new best friend right here.
Reba’s personal favourite is the Needle and Thread collection, inspired by the ‘make do and mend’ trend. With captivating prints, buttons, tape measures and classic fashion templates, it’s the hottest thing from the delectable Disaster brand. We’re positive you’ll love them as much as we do.
While we’re at it, lets not forget the cute as sugar candy, Paper Plane and Dandy collection. It’s hot, its happening and its here, back in store… so drop in and take a look, but don’t leave it too long…
By the way our new website is up and running at www.rebaboutique.co.uk You can view lots of our fabulous stock on our site (not everything is up there yet, we’re still working on that) but we update it regularly.

Welcome to the world of Demoda… !
Handmade, unique, vintage inspired jewellery.
Demoda is a unique, fun inspired jewellery collection – in fact it’s a little peek into the head of Basma, who’s the designer behind these beautiful pieces.
Basma started making jewellery in her teens, and as often happens in cases like this where theres lots of talent and good ideas, people loved it, so she decided to open her own little studio.
The vintage designs that we are showing, are such a part of Basma’s family that she decided to name them… yes, really ! She personally sources all the materials for them, which is great news for us as that’s where she often gets the inspiration for new collections.
Demoda like to keep their collection fresh and up to date so they often only run a design for a limited period. So this is no cynical supermarket marketing ploy. When the last one is sold here, its really gone !
Working with a small team and a great deal of love, care and attention, each piece of Demoda jewellery carries part of Basma’s vision… to offer you something creative and special.

Father's Day Special

Father's Day special, in store offer.

You know us for our fabulous girly treats at Reba from clothing to jewellery, we are every woman's destination store in Peterborough.

So I know what you're thinking "How can we have a Father's Day special ?"

Well good question... Here's the answer....

We are offering a FREE pair of cuff links with all transactions over £40 (while stocks last).

So treat yourself and get your Fathers Day present for FREE. How can we make it any easier :)

Offer valid till 18.06.11.

Glamorous clothing

Hey Ladies, 4 new gorgeous items of clothing from Glamorous in store today!

Lace dresses and a Pleated maxi skirt to die for!!!

Get in quick as our Reba girlies are already fighting for sizes!! xxx

Lovelinks 20% off!!!

Just in case you've been on a desert island or someplace inaccessible for a while, here's the skinny on Lovelinks....Lovelinks are a Danish Brand, and their success is based on updating the old fashioned ideas of a charm bracelet into a more modern, wearable and of course desirable piece of jewellery.

You simply buy a bracelet/necklace of your choice as there are a few different styles within this range, you can then simply start adding and creating your collection.

Everyone's bracelet/necklace's are unique and would be very rare to find two that are the same.

Sone people start their bracelet with one link some with threee, five etc, often odd numbers seem to work best, it's your personal choice.

All of the glass links are made from Italian Murano glass, hand made on the beautiful Venetian island of Murano.

Sice they are all handmade even though two links may look the same, If you get up and personal there'll be variations, so not only is every bracelt unique, but every link is too.

The silver liks are all made from 925 sterling silver, some are gold plate with a 14k effect.

There all links for occasions ans special memories. In fact there's too many to mention so just click on the website, or pop into the store to see the whole collection.

We run a Lovelinks loyalty card, for every £25 you spend on a lovelinks charm you get a stamp so you can save up for a FREE bead to complete you bracelet.

Don't forget this rather special offer ends on 05.06.11

Jewellery that's good enough to eat!

Jewellery that’s good enough to eat !

We just had to flag up this sweet, new accessories brand..(pun intended!)

We’re so excited about our new jewellery range. It’s good enough to eat !

This yummy selection of bracelets and pendants is bound to tickle your taste buds and take you on a trip down memory lane. Anyone else reminiscing about old fashion sweet shops where you bought your sweets in quarters ? (ah showing my age there !) Anyone else remember the Dinky sweet shop in Bourne ?

This collection is handmade with love by the Girl from the blue city, which is Cardiff, in case you’re curious) by a designer who loves sweets (unsurprisingly)

Reba girls love unusual jewellery, it can be funky, weird, quirky, or in this case yummy fits the bill !

These beauties look good enough to eat but we suggest they don’t as these won’t taste as good as they look!

We love the ‘pick and mix’ range, from jazzies to the fried egg, we just can’t get our heads round the fact they’re not real, they look so lifelike!

We have a sweet selection to choose from (get it …?!), but get in quick, we don’t think they’re going to be hanging around for long.

BagPods

Swedish luxury brand BagPods arrive at Reba….!
We’ve been looking round for a while for a quality handbag to handbag product and we’ve finally found it. Now lets say right here if you’re a small sling it over your shoulder kinda girl, you probably don’t need one of these, so you have our permission to stop reading and go and do something else.
But, if you’re a big handbag kinda gal, then read on, because you need one of these objects of desire !
Bagpods are award winning, with an emphasis on quality and style, but they’re surprisingly affordable – designed for busy and design conscious women. Bagpods are the invention of Marianne, a swedish born designer who settled in the UK in 2009 after 25 years of globetrotting. The attention to detail with these products is exceptional, and the colours are stylish and fun !
Do you need to carry around money, keys, a mobile, a notebook, sunglasses, regular glasses, camera, iPod, lipstick, medicine, diary, shopping bag, headache tablets, pen, makeup and a gazillion other things like baby and child paraphernalia, (the list of products women carry in their handbags goes on and on)
Changing your possessions from one handbag to another is a doddle - simply pick up your BagPod and put it into your new bag et Voila!
If you love to be organised, change your handbag occasionally and like the thought of having an organised handbag instead of scrabbling in the depths of it, then read on…
We have BagPods in both canvas and leather. The canvas styles come in large or small, and four colours, Rose, Black, Denim and Beige. While for some extra luxury, the small leather style comes in silver, gold, black or Pink.
The Bagpods make an ideal present for mothers, sisters, friends and relatives or just a great treat for yourself.
BagPods – Organise your life !

One Wish Bracelets

You don’t have to open many glossy magazines to know that friendship bracelets are a hot item this Spring !

Whether its because we all remember them the first time around, or in these topsy turvy times, the idea behind them resonates with us, or just because they’re pretty and inexpensive – You have to admit that they’re a fashion staple.

New bracelets from the One Wish collection have just arrived instore. One Wish is our rather lovely take on the traditional friendship bracelet. Updated and modernised for a grown up wearer.
Wear just one to co-ordinate or contrast with your outfit, or pile them up for maximum effect.

One Wish, only use sterling silver in their beads and components, so these little beauties will stay looking good for ages…. (hopefully for long enough for your wish to come true)

The idea behind this lovely collection is that when you put your bracelet on you make a wish, and think about your wish coming true each time you notice your bracelet during the day… (or night too I guess if you’re a night owl) You can even rub your bracelet to add extra energy to your wish…!

When your bracelet wears off, your wish may come true…

Ok, so no promises you’ll win the lottery, or the recession will end tomorrow, but this collection is a cute one. It’s been flying out of the door, so we know that Peterborough has some lovely people rubbing their bracelets as we send this…

What will you wish for…?

Come check out our full range !!

Prices start from just £16 and did we mention that they're sterling silver ...

Angel eye

Angel Eye in store now! Angel eye is a successful and fast growing London-based fashion collection. Angel Eye say that their designs “reflect London’s street culture, character and charm”. Well, we think they’ve got that right…
Their ethos is self-expression through style! So, we confess right here, right now, we like their style. Their designs have a sense of glamour and confidence using quirky prints and dreamy fabrics. Full of eye-catching pieces, the 2011 collection is elegant but fun !
A personal favourite is the blue bird dress(a lovely fresh look for Summer – wear it over leggings or linen trousers if your legs are still gleamingly white), but coming a close second are the lace tops in blue and aqua green.

LTD Watches

Ltd watches burst onto the fashion scene in 2009. Since then they’ve become one of the most talked about must-have fashion accessories around ! Celebs love them and so do we. They’re colourful, bright (like us) and best of all they are Limited !
Huh ? What’s that about, well the ethos is Ltd by name, Ltd by nature. Depending on the collection each model is produced up to just 200 times – in the entire world !
So, this really is a case of when its gone, its gone ! What are the chances of turning up somewhere now and finding someone wearing your watch – with Ltd watches it’d be ooooh, something like 199 in 6 billion – think about it !
We love exclusive at Reba – after all who wants to be like everyone else ?
So, here’s our bit of exclusivity and what we want you to share with us. Affordable exclusivity.
Say it with us now - Aff-or-da-ble ex-clu-siv-it-y.
So, we got, affordable, exclusive, fun, fashionable and great designs…Did we miss anything ?
Nope, don’t think so…
Check out our new Ltd watches (but be quick)

20% OFF Vivienne Westwood and Irregular Choice

It is the last weekend of our amazing 20% OFF Vivienne Westwood and Irregular Choice shoes and bags offer so come and grab them or you may just regret it!!!Its ana amzing deal and ends tomorrow!!! or go to www.rebaboutique.co.uk

Sue Ryder Midnight Walk

Sue Ryder Midnight Walk takes place tonight starting from the Peterborough Greyhound Station. Hope you all raise lots & lots of money for such vital funds needed for the Thorpe Hall Hospice.
Come on girls get ready for the challenge, walk skip or jog the 10 or 6 miles sponsored walk. When you reach that finish line with a huge smile on your face you'll receive a amazing goodie bag which also contains money off voucher to spend here at Reba.
Good luck and I recommend starting those stretches now :)

20% off Vivienne Westwood and Irregular Choice

If the blazing sunshine in April isn't enough to get you all excited then our discount week sure is!
Set your heart racing and your feet tapping to our 20% off all Vivienne Westwood shoes and Irregular Choice shoes and handbags!
Hit the streets in style with these funky summer numbers.
Hurry as the offer is only valid from 21.4.11 to 29.04.11, so get in quick before all the sizes are gone.

East of India

East of India, Purveyors of gorgeous gifts since 1991 and is based in Folkestone. The East of India story begins with Anne Spratling and John Ayris travelling around the world in 1989 where they met a family of artisans who made the most charming products from wood, paper and other natural materials. Then in 1991 the Princes Trust forwarded a small loan and East Of India was born. East of India’s popularity has grown from strength to strength, creating the brand to be passed down through generations.

They design all their own products, creating not only exclusivity but also a cohesive look throughout the whole range. All products are designed around the extensive skills of their artisans and are the result of a close working relationship.

East of India is one of our most popular gift ware ranges. It is a treasure trove of handmade gorgeousness for all those special occasions. All East of India products are designed in house, most being hand made in traditional ways in Britain and around the world.

We think this range is a perfect way of giving a truly delightful gift with that added special touch.

McLaggan Smith Mugs

McLaggan Smith Mugs are new in at Reba, who can resist a good ole cuppa in the morning sipping from your favorite mug.
Keep calm and carry on range makes me chuckle and I am definitely going to use the saying 'Buy shoes and look great' at some point this weekend :)
McLaggan Smith Mugs is a family business operating in Jamestown, a couple of miles from the shores of Loch Lomond in the West of Scotland. Established by Wally Smith in 1974, the company is now run by his wife Camille and daughter Polly.
They have 20 fantastic hard working employees printing and decorating the mugs here in Scotland. Every week we dispatch mugs all over the UK. We have customers throughout Europe and as far apart as the Falkland Islands and Japan.

Tracy Davison summer jewellery collection now in !

We love our new Tracy Davison Summer collection. In case you’ve not yet heard of her, here’s some Tracy news ! With a background in the financial services industry, Tracy started her company by doing retail shows and now supplies high end independent boutiques, galleries and design led shops across the Uk and beyond.

All of the jewellery is designed and manufactured in the UK from the Studio in Devon, so that they can keep the high levels of quality control that they are known for.

Each piece of jewellery is hand made, and in a world where we are constantly seeing less and less for our money, the jewellery collection represents excellent quality and value.

Tracy’s jewellery has been featured in fashion, trade and national press for its
use of colour and quality of materials and craftsmanship.

Keep calm & carry on is our favourite pendant from this fun collection. There are fun and quirky sayings to cheer us up.

To satisfy your sweet tooth check out our dolly mixture range. We've uploaded some images onto our website at www.rebaboutique.co.uk but to see the full collection, pop in store today to see the full collection.

New handbags!

We have a fabulous new range of contemporary handbags and purses by Stone handbags. They are bang on trend in this seasons colour palette. My personal favourite is the coral over the shoulder bag, it just makes an outfit pop with sophistication. With Mothers day only a week away we think these would make a perfect gift to show your mum how much you apreciate her. Lots of styles in store, you'd be a fool to miss out.

Lovelinks Loyalty Card

Calling all Lovelinks lovers....as we love our customers so much we have created a new loyalty card scheme especially for you, every time you spend £25 or over on Lovelinks we'll give you a stamp, collect six stamps to receive a £25 Lovelinks gift voucher. It's so easy so get filling now :)

Irregular Choice handbags

Irregular Choice Handbags, oh how they make me smile. If you love our Irregular Choice shoe range then brace yourself for the amazingly wonderful and damn right quirky bags to tickle your fancy. We love the oversized padded bow bag, sooooo cute!Come in and check out the full range in-store. P.S. We now have the matching floral bag to go with our union jack shoes, yummy.

Scarves are here

Lovely New scarves have arrived at Reba !

From summer colours of luscious coral through to royal blue, these scarves make the perfect accessory to any woman's outfit.

Chiffon scarves with jewelled detailing are a 'must have' for your spring wardrobe. Scarves have been a staple all through this winter and they're still hot in the fashion stakes this spring, but updated with these new jewelled finishes they're a fashion statement on their own.

Jazz up a simple top by throwing on one of these & 'voila' you're a fashionista !

Silver and Perspex Jewelled hearts, butterflies and square designs make these stand out from run of the mill scarves.

They're selling fast - some colours are in short supply already ... Summer is on its way !

Reba loves.....

Reba's top 3 loves this week are....

The Fabulous Vero Moda Maxi Dress, a statement piece that's so easy to wear and at £25 who can resist?

Zandra Rhodes's lush turquoise blue shoulder bag with rose gold chain strap, could it be more on trend?

Ahh the Classic Vivienne Westwood heart Lady Dragon shoes are still up there for me, maybe it's that sweet scent infused into the shoes that makes me go yum yum.

Put a spring in your step with our fashion favourites...

Watch out for more Reba loves, top picks !

Irregular Choice Shoes - the Love affair begins...!

Reba can’t get enough of the unique and quirky designs of our fabulous range of Irregular Choice shoes. Once you see them you’ll fall in love too, they're really quirky... Here’s the story of the brand and how it all began...

In August 1999, Irregular Choice was launched in 1999 from the quaint seaside town of Brighton, by design entrepreneur Dan Sullivan. Dan was on a mission to change the way we see shoes and put his Irregular ‘stomp’ on the footwear world.

Irregular Choice has since been named ‘The Lifestyle Choice of Fashion Footwear’ and The Purveyor of Fresh, malicious and multicoloured shoes’. They have also launched a flagship store in New York’s Nolita neighbourhood and a residence on London’s Carnaby Street.

Dan came from an original design background, educated by his up- bringing and surroundings. His parents owned the well renowned Transport store on London’s Kings Road in the 70s, working with the likes of Red or Dead and Katherine Hamnett, when fashion was about being distinctive and making a strong statement. This propelled Dan into launching the Irregular Choice brand. Dan saw the gap for fresh, fun footwear, always keeping true to the original source of inspiration and imagination: his unique travels and experiences.

Over the last 10 years Irregular Choice has carved itself a niche and inadvertently founded itself a fan club. Having had collaborations with some of the worlds most sought after brands and designers, they are constantly pushing the boundaries with each collection. They’ve even been named ‘The Viagra of the shoe industry’.
Irregular Philosophy

Irregular Choice is known for maintaining creativity and individuality in a world of conformity. It is more than just the name of a brand. It’s a state of mind, a way of being. A supply of something fresh and fun that maintains imagination and originality above all else.

“Recapture the freedom that eloped with your youth’’
Creator and Designer, Dan Sullivan

Celeb Spot..

Reba Boutique Celeb Spot..
The Lovely Alex Jones was recently spotted on the One Show wearing one of our equally lovely Sukie Lau rings (SUR 60C to be precise) It looked great on Alex, bold and dramatic !! Please ask a member of staff if you wish to order one xx

New Tower Rings in store!!

Tower rings are Interchangeable, collectable and stylish fashion statement. With so many styles of ring available, they can be worn individually or as a set – Its up to you!You can choose birthstones, colours to enhance an outfit or simply just your favourite designs. Tower them up for an individual set you wont find on the highstreet!!!

New Stock for Spring!!!

Our lovely new spring/summer collections are starting to arrive!!Floral dresses to kick start the season and new nautical and American themes make a statement. Reba loves the American flag maxi dress, so come in and see what other goodies we have in store. xx

Fantastic Reba Sale- NOW ON!

Thats right, our end of season sale is on now!! With clothes from £10 and jewellery from £2 you can't go wrong!So come and bag a bargain, whether its something new for summer or an evening dress for that special occasion, you wont be disappointed!

Also new in store is our first collection of the fabulous Irregular Choice shoes. Flick FLack in cream/gold £69.99. Keep your eyes peeled, there is more to come...

Happy New Year

Happy 2011 to all our lovely customers.
Here’s Reba’s top 5 New Year resolutions

Buy when you see: I have fallen many a time into the trap of not buying when I see, assuming it will still be there on my return the following week yet to be let down as the shop has sold out. Not a mistake I intend to make again in the New Year!

Treat yourself at least once a month to a new outfit: When you break it down 12 outfits a year is not that many! (Well that’s what I tell the other half!)

Be Fit and Healthy: Quit the cigarettes and alcohol this year, go to the gym and eat well, you’ll feel the benefits in no time.

Spring clean: We could all do with a good ole clear out whether its your wardrobe that’s been screaming for a re-vamp or you personal life like ditching those Facebook friends you just don’t need! There’s no time like the present.

Laugh more and worry less: Life’s to short to worry about the little things, make the most of every moment. Love more and appreciate what you have.